King and queen pieces on chess board. Liam Hennessy, Digital Strategist

Content as King? It’s Time to Act Like It

We know that Content is King. But how many of us actually practice what we preach? Source: Shirly Niv Marton, Unsplash A recent Google update made me think. It was a core update. Website traffic dropped across the board – significantly. Cue SEO panic, and marketers diving into the cogs and machinery to get their … Continue reading Content as King? It’s Time to Act Like It

High rise building glass walls, three people. Liam Hennessy, Digital Strategist

A Syllabus of (SEO) Errors – 4 Barriers to Search Engine Success in Business

Successful SEO is about more than just fixing your website and writing good content. And many businesses don't realize this. Source: Charles Forerun, Unsplash There’s no doubt that SEO is a key to growing your business. For business leaders, this is exciting. It means more revenue. And of course, that’s what business is about. Leaders … Continue reading A Syllabus of (SEO) Errors – 4 Barriers to Search Engine Success in Business